Halloween is an important sales period for a mall. Here, Kongahälla Center wanted to take a lead position.
Develop a strong communication concept for Halloween and fill it with lots of content.
Our focus was on two points.
1. Create a joyful, physical content inside the center that attracts visitors.
2. Drive traffic to KC’s site.
Said and done: We developed the communication concept “No tricks. Just treats. ” and put together a mix of “treats” for visitors.
14.4% increase in sales during the month of October compared with the previous year.
Thinc is a group of entrepreneur-driven companies within the marketing communication and tech industry. We have offices in Stockholm, Gothenburg, Malmö, Umeå, Luleå, Växjö, as well as Oslo, Norway, and Kathmandu, Nepal. The first company in the group was founded in 1991, and the group has existed since 2005. We currently have around 140 consultants.
Thinc consists of: BANG Agency | Context Media | Doppio | Empower | FAB Agency | granath. | Habermax | Jetty | KKM | Likehouse | Nowa Kommunikation | Nowadays | Prodekor | Safir Communication | Tundran Digital Explorers | Websearch