Thinc continues its investment – ​​begins collaboration with media agency LikeHouse with option to become a partner

February 12, 2024
- 10: 00
Regulatory

The communications group Thinc Collective AB “Thinc Collective” has initiated a strategic collaboration with the media agency LikeHouse kommunikation och media AB (“LikeHouse”) and will co-locate their respective operations in Stockholm.

The fast-growing group Thinc Collective with entrepreneurial-driven companies known for their innovative solutions in marketing communications continues its investment in Stockholm and has today signed a collaboration and option agreement with LikeHouse, as part of Thinc Collective.

The option gives Thinc Collective the opportunity to acquire 49% of the shares in Likehouse until May 1, 2025 at a valuation based on Likehouse's earnings outcome in 2024.

LikeHouse is a media agency with clients such as Astrid Lindgren's World, PreZero, the Swedish Rheumatology Association, Gudrun Sjödén, etc. and had a turnover of approximately 45 million SEK in 2022. This strategic deal is directly aimed at strengthening the Thinc Group's media agency offering with a focus on the Stockholm region.

"Continuing to properly develop our media agency operations and Stockholm investment is a priority. There are also many advantages to a larger total purchasing volume that allows us to provide our customers with even better and cost-effective media solutions. LikeHouse means that we have an increasingly larger media agency operation in Stockholm. LikeHouse shares our values ​​and has a clear entrepreneurial spirit. LikeHouse will move into our new premises in Stockholm, which will house up to 50 consultants," says Anders Wallqvist, Group CEO Thinc.

About LikeHouse

LikeHouse is a personal, committed and commercially savvy media agency in Stockholm with a turnover of 45,8 million SEK and 7 employees.

Likehouse's advice and recommendations are based on solid research and extensive experience in the media and communications industry, having worked with many different types of companies and industries over the years. Likehouse wants to help its clients grow, and works according to a goal-driven process based on brands and people.

For more information, visit www.LikeHouse.se.

For further information, please contact:

Anders Wallqvist, CEO Thinc Collective AB

anders.wallqvist@thinccollective.se

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